happi

Happi - Air Purifier Rebrand

For Happi, an air purification and wellness brand, I led the rebrand and developed a refreshed visual identity that was vibrant, colorful, and approachable. The goal was to create a design system that captured the brand’s essence while placing the spotlight on the product's innovation and functionality.

By balancing playful, welcoming elements with a vibrant, fun, fresh, modern lifestyle aesthetic, the rebrand elevated Happi’s market presence, ensuring its products resonated with a broad audience seeking wellness solutions.